BRAND & WEB
Party in the Park
Emerald Necklace Conservancy
Boston, MA
Annual fundraising luncheon supporting projects by the Conservancy to restore the Emerald Necklace park system designed by Frederick Law Olmsted more than 100 years ago.
Our Task
To create a unique identity each year for the event which happens in May. An elegant luncheon held in one of the Emerald Necklace parks. The purpose is two-fold, to energize the committe in the early fall preceeding the event and to create a compelling identity for the event through an invitation and web presence promoting the luncheon and ticket sales.