BRAND & WEB

Olmsted Tree Society logo
Olmsted Tree Society

Emerald Necklace Conservancy
Boston, MA

Founded in 2013 as the 10th Anniversary project for the Party in the Park to restore and replace trees in the Emerald Necklace parks.

Our Task

Creating a brand identity for the Olmsted Tree Society in 2013, starting with the announcement press release to designing the logo and the online presence on the Emerald Necklace Conservancy site has been a very exciting opportunity for the initiative to raise awareness of maintaining and restoring the tree canopy in the Emerald Necklace parks. Have worked with a photographer to create a portfolio of heritage and mature trees in the four seasons as a database for future web and print publications.